Summer is synonymous with sunshine, barbecues, and for many homeowners it’s the prime selling season.
The long days, warm weather and active buyer pool create an ideal environment to showcase your property’s best features.
In this economic cycle of concern about tariffs, and the temporary fall in buyer decisions (down 6% in March), there are still more than a million people in the property market ready to transact right now.
If you’re ready to sell your property, delaying your decision because of doubts over issues you cannot control may not serve you well in the medium term.
Many owners will be thinking about withdrawing or staying away from the market because of recent economic news.
However, when all the noise dies down and an economic equilibrium takes hold, they’ll all return at once – and that’s a wave you don’t want to catch.
You want to be ahead of the game – and the summer of ’25 is the time to make your move.
The current market generally favors sellers because demand persists for well-maintained homes – apartments, condos and houses – in desirable locations.
So it’s important to invest a little time and money to give your potential buyers a five-star presentation.
Here are 10 quick tips for maximizing the value of your home.
Enhance curb appeal – Focus on landscaping, lawn care and exterior maintenance. Buyers have been known to write off a property before even crossing the threshold because it looks shabby from the street.
Light and airy – Open windows, use light colors and declutter your home. Let in as much natural light as you can. Pull back your curtains and move away any furniture that is blocking windows.
Be summer-friendly – Highlight the features of your home that appeal to summertime buyers. So showcase your pool with bright and inviting photography that will grab the imagination of folks online. Also, dress your patio or deck, and amplify the attraction of any other outdoor amenities, such as a barbecue area.
Be cool – Ensure your air-conditioning is working properly. You want your buyers to have a comfortable experience for their walkthrough. If it’s especially hot, offer a cooling drink. After all, they may have been battling traffic for more than an hour to get to you.
Touch-Ups – Don’t undermine all your efforts to prepare your home by not fixing any problem areas, even if it’s just a leaky faucet. Address minor repairs, or a buyer might use the problems as leverage in a price negotiation.
Highlight upgrades – If you’ve spent money on any remodeling or small improvements, emphasize them in your marketing materials and when buyers visit. It’s important they understand the property has been well-maintained.
Local benefits – Not everyone will know the attractions of your neighborhood. Location is a fundamentally important reason to make a purchase – so, don’t undersell nearby transport and employment opportunities, and amenities such as parks, cafes and restaurants.