It’s time to prepare for your autumn sales campaign

These lazy days of summer can lull you into a false sense of security if you’re planning to sell your home this fall.

Consider spending some of your spare time working on your home to maximise its value even if that means missing out on the occasional trip to enjoy the warm weather.

Making a sacrifice now will pay dividends.

A five-star presentation of your home can increase its value by thousands of dollars. It will also ensure it stands out in a crowd of similar properties in our area.

And while you may have heard that buyers are desperate to do a deal, there is another side to that coin. They’re also reluctant to overpay given the high interest rates, despite the official rate falling to 4.5% a couple of weeks ago. 

So, as a seller, you need to convince the market you’re delivering a high-value property at a market price.

If you’re concerned you may have missed the summer window to sell, let me allay your fears. Autumn is a great time to put your property on the market. Traditionally, there are fewer listings, and that means there’s less competition between owners for buyers.

Buyers are often highly motivated in the fall months and want to settle the transaction before the holiday season, or the start of the year at the latest. As a result, you can often strike a deal that gives you the opportunity to move on quickly.

If you’re considering selling your home in the next few months, you’ll find these six preparation tips helpful. 

  • It’s All About Image: A great agent will always advise you to invest in professional photography. Taking photos of real estate is an art, so only select someone who is experienced in making houses and apartments look their best.
  • Do Repairs: Now is the time to fix all those annoying problems around your home. Stay in your lane if you do some of the work yourself. For complicated tasks, or anything associated with plumbing or electricity, call in a licensed contractor.
  • Ideal Weather: Milder temperatures play to your advantage. Many buyers get hot and bothered at the height of summer and do not always spend sufficient time to consider a home. In autumn, buyers tend to be more relaxed.
  • Curb Enthusiasm: Autumn can create a stunning backdrop for your home. So, take advantage of what nature has given us and create the perfect front yard and entrance. In real estate, first impressions are critical for a successful sale.
  • Get Cozy: With summer’s heat ebbing away, you can showcase warm decor, such as throw rugs and cushions, and make a feature of a fireplace. It’s a great idea to have warm lighting in the living and dining areas so they feel inviting.
  • Light It Up: Ensure your home lets in as much natural light as possible. Always pull back the curtains and blinds, and remove any furniture in front of windows that blocks the light.