Knowing your buyer is an essential part of executing a successful property transaction – and every seller should expect their agent to have an intimate knowledge of their target market. With GenZ and Millennials either buying their first homes or upgrading to a second, they have become an important part of the market. While most…
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It’s never too late to attract motivated buyers when your home is positioned correctly. Neighborhoods continue to see steady interest from buyers, and while market conditions can shift, one thing remains consistent: well-prepared homes that are priced appropriately tend to stand out. Buyers are often willing to move forward when they see value, especially if…
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Many owners work incredibly hard to prepare their homes for sale, but sometimes the end result is a presentation that feels a little lackluster or is missing an essential spark. It’s not always easy to put your finger on the problem. The owner has followed all the basic guidelines for decluttering and depersonalizing, yet something…
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The median price of an existing American home has hit a record high, increasing 2% year-over-year in June to $435,300. The value of an existing home has increased almost $141,000 in the past five years, according to the latest “Existing-Home Sales Report”, issued by the National Association of Realtors (NAR). Just 12 months ago, the…
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Are the walls closing in on you? Does the feeling of a growing family feel almost suffocating? Are the kids getting to an age when it’s not just impractical but emotionally impossible to share a bedroom? Are your parents getting a little old to maintain their own home? If the answer to any of these…
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Every market moves in cycles and the current environment requires a little more work to strike a deal if you’re the seller. As we move into a temporary period favoring the buyer, it’s more important than ever to find an agent who can generate multiple offers and even spark a bidding war. Creating tension between…
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As Americans enjoy their summer vacations, it has become increasingly hard to get a solid fix on real estate. Prospective buyers and sellers await interest rate cuts, any inflationary impact of tariffs and wonder what the inevitable flow-through to the housing market will be. As one Zillow economist observed, Americans are playing a “wait-and-see” game…
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Is Canada’s real estate market really diverging into two separate camps – the urban centres that are supply-constrained and in high demand, and cities with too much to sell and too few buyers? Sitting in this latter camp are Toronto and Vancouver, which are our most expensive cities but suffering from oversupply and constrained spending…
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Summer is a great time to enjoy the outdoors, and it’s also an opportune moment to assess how you feel about the interior of your home – is it really “doing it” for you? Is it time to step it up a notch? Interior design fashions come and go, and so it’s easy to think…
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Conventional thinking suggests we all love a neat and tidy garden – flowerbeds are organised and weed-free, hedges clipped, roses in bloom and trees shaped to perfection. When selling your home, this is the perfect philosophy to attract the greatest number of potential buyers. Of course, it’s not the only approach to gardening. An increasing…
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