With Covid and lockdowns holding the property market back over winter and most of spring, the summer market is set to take off strongly.
Here are ten tips that will help you make the most of the summer sales campaign.
- Style your home – Talk to a professional who can style your home so it has the summer vibe. Home staging, as it’s called, can deliver a higher price for your property and minimise the time it’s on the market. I can guide you on the best consultants in our area.
- Invest in great photography – As your local agent, I see a huge advantage in making the most of your staged home. Great photography cuts through the marketing noise of other properties and attracts the most motivated sellers to your home.
- Curb appeal counts – Give your property a quick facelift with a fresh coat of paint. Primary colours and black are fashionable for front doors. Your windows and sills say a lot about the maintenance of your home, so don’t forget them. Tidy the garden, trim any hedge and keep the lawn in good order. Be sure to water the garden regularly and mulch the beds to keep down the weeds.
- Focus on the entertaining space – Take time to rejuvenate your outdoor entertaining area. This is the time of the year that everyone loves a barbeque, so don’t miss this trick. In a similar way to staging the interior, look at how you might improve the outdoor furniture, garden seating and cooking facilities.
- Make a splash – If you’re lucky enough to have a swimming pool, then we must emphasise this facet of your home. Keep your pool clean and the area free of pool toys and maintenance equipment.
- Bring summer indoors – Get into the new season with some splashes of colour. Consider bright cushions and throw rugs in the living areas and bedrooms.
- Out with the old –An untidy, cluttered home can feel small and inadequate. Go through your home and see what can be thrown out, given away or stored until you find your next home. You’ll be amazed at how much space you’ll create.
- Let there be light – Embrace the warmer, longer days by pulling back your curtains and letting in the natural light. Homes always look larger when the light is right. Move any furniture near windows that blocks the light.
- Offer flexible inspection times – The heat of a hot summer’s day can work against you. It’s energy-sapping, and most people will try to minimise their time with you. So, we’ll look at mornings and early evenings and see if these are the optimal times to sell your home.
- Auction dates – If you want to auction your home, then I recommend you go under the hammer in late January or early February to ensure most people are back from their vacations. This provides the opportunity to once again follow up with those who had expressed an interest in the property during the sales campaign.